Vodafone Sales Convention 2018
Create a convention in which we adapted Internet of Things technology with one of the great entertainment revolutions of recent years: HBO series.
#WeBringSeries
We scripted the entire storyline focusing on HBO series, with nods to technology and the internet of things. To achieve this, we created ad-hoc content to energize the convention, featuring María Castro as master of ceremonies, as well as actors who performed different scenes from series such as Game of Thrones, Westworld, or The Handmaid’s Tale alongside the various speakers. To top it off, we had a private concert by Hombres G and Nalaya Brown, who put the finishing touch on a truly “series-worthy” sales convention.
The Results
Successful attendance and great interaction from guests with the different activations (animated photocall, musical performances, or social media).
